About

My name is Viktor Genov, a Calisthenics Personal Trainer of 10 years, the name and face behind Tough Muscles, a title I came up with 9 years ago for an Instagram handle, although it was not for another year that I actually started using that account to post content on social media

Fast forward to 2025, Tough Muscles is an extraordinary part of improving people's quality of life worldwide, both in person, in London, UK and online, providing expert coaching, nutritional guidance and ongoing support to men and women of all ages through personal training, bespoke training programmes and workshops, as well as creating the opportunity for all men to go above and beyond when exercising thanks to Tough Muscles Luxury Activewear - from exceptional softness of Bamboo Tops Briefs and Athletic Socks to incredible ease of movement and Luxury Comfort of Tough Muscles 5" Shorts, I am honoured to know that my existence plays an important rolein contributing to society and makes a positive difference to both present and future generations